Shaving £30k+ per month off the costs of expansion for telecoms company
- Angus Hay
- Mar 28
- 2 min read
Updated: Apr 3
When a leading telecoms technology company set its sights on global expansion, it faced a complex challenge—navigating the intricate, highly variable landscapes of multiple international markets. Traditionally, this required working with country-specific consulting firms, an approach that was slow, costly, and inconsistent. Seeking a smarter, faster, and more scalable solution, the company turned to Vereus to revolutionise its market entry strategy.
The Challenge
Expanding into new international markets is a daunting task, requiring deep insights into local regulations, customer behaviours, competitive landscapes, and economic conditions. The client previously relied on local consulting firms for this intelligence, which came with several key drawbacks:
High Costs: Consulting fees accumulated to over £30,000 per month.
Long Turnaround Times: Each country-specific feasibility study took between four and six weeks, delaying decision-making and reducing agility.
Inconsistency: Different consulting firms provided varying levels of detail and accuracy, making comparisons between markets difficult.
With ambitions to scale rapidly and enter multiple markets simultaneously, the client needed a more efficient and reliable approach.
The Solution
Vereus designed and deployed a cutting-edge AI-powered market feasibility engine that automates the research and strategic analysis process. This bespoke AI system:
Aggregates and Analyses Data: Pulling in real-time data from global economic reports, regulatory databases, industry insights, and competitive benchmarks.
Delivers Actionable Intelligence: Providing clear, data-backed recommendations tailored to each target market.
Reduces Human Dependency: Eliminating the need for multiple external consultants while maintaining accuracy and strategic depth.
Within minutes, the AI engine generates a comprehensive feasibility report, outlining market potential, key risks, entry strategies, and localised business considerations.
The Results
The impact of Vereus’ AI-powered solution was immediate and transformative:
£30,000+ Saved Per Month: Eliminating reliance on external consultants led to significant cost reductions.
Rapid Insights in 4 Minutes: A process that previously took 4-6 weeks was now completed in under 5 minutes, enabling faster and more agile decision-making.
Scalable Expansion: The client can now assess multiple international markets simultaneously, accelerating its global growth strategy.
Summary
By replacing traditional consulting firms with a powerful AI-driven research engine, Vereus empowered the client to expand globally with unprecedented speed and efficiency. This project demonstrates the true potential of AI in strategic decision-making—reducing costs, increasing speed, and providing consistent, high-quality insights at scale. As the telecoms company continues to enter new markets, its AI-powered expansion strategy ensures that no opportunity is out of reach.
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